Friday, 8 January 2010

Chanel Sprinng/Summer 2010 Advertising

Photographer: Karl Lagerfeld
Models: Claudia Schiffer, Baptiste Giabiconi, Freja Beha Erichsen.
Chanel have done it again. (well minus the Lily Allen thing they had going on which i can forgive them for!) They always get their advertising so right. They cleverly get their brand personality to shine to through exactly how you imagine the brand to be. What i Love about this set of advertising, shot by the one and only Karl Lagerfeld is the colour of the images, kind of dark and mysterious but fits in with the happenings and style of the scene perfectly. Its kind of like understated glamour thats not in your face like the Gucci adverts, it has that poise that Chanel depicts.

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